Have this year’s graduating seniors been Coached for Life? 

What’s your story? Tell us the lessons you learned from a coach or teacher www.CoachedForLifeBlog.com. Click “In the News” and submit your story under “Leave a reply”.

by Audra Jennings Thursday, June 17, 2010
As the Class of 2010 walks across the stage, what lessons will they be taking with them? Beyond chemistry, history, algebra and literature, what life principles did their teachers and coaches instill in them?

Coached for Life, by Ed Flaherty and Jack Uldrich, is the true account of how two high school football coaches, who molded an undistinguished group of young men not only into state champions but also into men with integrity that would follow them the rest of their lives.

When the players of the Great Falls Central Mustangs arrived for the first day of practice in the fall of 1962, they had their sights set on the unlikely goal of the state championship. But what their coaches delivered was far more lasting than a championship ring; it was life-changing truths that transformed these boys into men, instilling character that would span their lifetime. The Mustangs went on to distinguish themselves as entrepreneurs, bank presidents, school administrators, multi-million dollar home builders, and even songwriters. Perhaps the greatest testament of the coaches’ lasting influence is the large percentage of players who have followed in their footsteps to become coaches themselves.

Flaherty and Uldrich have organized the life lessons into twelve memorable principles, each illustrated by the true stories of players who have put those lessons into practice. These real life applications include:

• Setting the Bar High: how establishing and fulfilling clear goals shaped Ed Flaherty’s career as the consummate entrepreneur
• Extreme Perseverance: how enduring “hell week” during the 1962 season prepared Dale Roos to survive for five days alone in the jungles of Vietnam
• Responsibility is the One Thing that Cannot be Delegated: how Bruce Campbell broke the cycle of absent fatherhood and stepped up to the plate to parent three young children alone
• Passing the Torch: how the coaches developed a legacy of leadership that continues today

Coached for Life is not just another feel-good football story. Rather, it is an amazing testament to the profound impact that any leader—the coach, the teacher, the boss, the minister, or the parent—can have on someone else’s life, particularly when he or she is leading young people. This book clearly shows that the words and actions of any leader can transform a person, instilling core beliefs that will last a lifetime. With a foreword by the winningest coach in NCAA history, Coached for Life has drawn rave reviews from noted leaders across many fields including the President Emeritus of the University of Notre Dame, the CEO of RE/MAX International, the owner of the Minnesota Timberwolves, and the former governor of Montana. Coached for Life provides much-needed encouragement for weary leaders who sometimes wonder if their hard work really makes a difference.

Watch the Coached for Life book trailer!

Audra Jennings is Senior Media Specialist at The B & B Media Group. Since 1987, The B & B Media Group, Inc. has used its broadcasting, marketing and advertising experience to provide the specialized and strategic publicity necessary to achieve the public relations goals of each client. The Barnabas Agency, a division of The B & B Media Group, Inc., is a proven provider of exceptional public relations and personal management services for authors, speakers, ministries and organizations.

0    submitted by Audra Jennings
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